How do you define the success of your mobile intranet? How does it contribute to your business? What value does it bring to users on a daily basis? Are employees more engaged and more productive with it?
In order to perform, employees need to be focused on the right tasks, they need the skills to get the job done and access to the right information when they need it. Intranets need to be designed to reflect what the business and the users need on a daily basis.
So what is the purpose of an Intranet?
While every business defines its own purpose for an Intranet, at the core, every Intranet solution essentially needs to be a useful communication tool for both the publisher and the user, a constant support in their daily activity and a productivity booster.
You need to easily find forms, policies and templates. To access personal information as well as business content updated in real-time. It is a place that should support you in getting better at your job with training and shared good case practices.
I like to define the Intranet as your personal assistant. It should make your life easier, be dedicated to your success, provide you with curated, up-to-date information and notify you with the most relevant topics of your business day.
Here are some problems we encountered…
We’ve been talking lately with a lot of large businesses about their mobile intranet solutions and even though they are from completely different markets, their issues with their Intranets are the same:
- you cannot access them on the go; not all the staff can make use of it – think about your field team for example; a need for mobile first systems;
- hard to navigate when you do; it is hard to find the information you want; there are a lot of useful materials you don’t even know you could access; a need for better way to curate content;
- it is less effective than the email; it’s a time waster (we’ve heard this problem with social intranets as well); there is a need for a better way of engagement and an improved notifications system;
- hard to love; people find the company website more appealing than the mobile intranet; they need emotion and a better user experience, one catered to their role.
What should you do?
- Make sure your solution is completely mobile. You need to provide your employees an interactive way to access information and share knowledge.
- Get your messages and information to move faster through the organization. Change them whenever you need to adapt to a new market insight and just notify your team of the change in tactics.
- Share the wisdom across geographies, divisions, functions.
- Do not just follow-up. Emphasis on following-through! Make sure your team has all the information they need after a training, a meeting or a planning session to follow-through during execution.
- Choose a solution with an intuitive feel and simple navigation. The kind that becomes “smarter” the more it is used.
- You should make sure it is a tool that is a daily part of your business, one that is a time-saver and one that makes everybody in the company better at what they do.
- Use engagement techniques. Not just questionnaire and feedback forms, but also incentives.
Technology and their work-day realities have evolved. So why shouldn’t the mobile intranet change with it?
Take a Demo now and discover our approach for a more productive internal communication.
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Choose your plan and start building your own platform! Try it 14 days for free.
14-day free trial
Includes:
14-day free trial
Includes:
14-day free trial
Includes:
Choose your plan and start building your own platform! Try it 14 days for free.
14-day free trial
Includes:
14-day free trial
Includes:
14-day free trial
Includes:
Choose your plan and start building your own platform! Try it 14 days for free.
14-day free trial
Includes:
14-day free trial
Includes:
14-day free trial
Includes:
Choose your plan and start building your own platform! Try it 14 days for free.
14-day free trial
Includes:
14-day free trial
Includes:
14-day free trial
Includes:
